Bayer – World Hemophilia Day
Planning and implementing a special event with the occasion of World
Hemophilia Day, where important representatives of hemophilia organizations
and state agencies, doctors and other personalities of the medical life discussed
about the situation of the patients in Romania. The National Association of
Hemophiliacs in Romania and the Romanian Association of Hemophilia, together
with Bayer HealthCare, organized the event.
The event called „The hemophilia patient in Romania, present and future”
took place at Novotel Hotel in Bucharest. Guests attended the debate about the
situation of the patients and also celebrated 50 years of advancing treatment and
awareness by the international community. The set up of the event was elegant, yet
formal and simple. We’ve designed and produced all the deliverables and we’ve disseminated press
releases, invited journalists to the event, arranged interviews and TV appearances
for the representatives of hemophilia organizations.
*project made with the participation of Mariana Sebe